OUR ENVIRONMENTAL IMPACT
Our method focuses on the production of fewer but higher quality products, differentiating itself from the more consumerist logic of an industrial production, in which quantity is fundamental. The pursuit of this objective begins already in the design phase, which is crucial in regards to the future environmental impact of our products.
The careful design of a simple and minimal construction allows the optimisation of materials, components and processes thus reducing excess material and waste, including energy.It also guarantees lower possibility of errors both in the supply and in the production itself, and ultimately it will make the product easier to repair.
In fact, at this stage we design not only the product itself but also its life cycle.
We constantly try to develop and implement systems and methods that increase durability: all our models have different reinforcements that we incorporate depending on the type of board, such as the ash wood inserts in the cores, the aluminum protections at the tip and tail and surface treatments of the wood veneer.
Finally, no less important is the decision not to have different collections over the years, which allows us to eliminate the seasonality of a product and all the problems related, for us and for the shops, and not to produce ‘excess’ products that risk to never be used once the season is over.
Thanks to the natural beauty and diversity of the wood, we move away from a consumerist logic that requires almost only aesthetic changes from year to year.
Also in this case the most important criteria of choice is quality.
We have few suppliers carefully chosen over the years, with whom we have selected and sometimes even developed the best materials and components together. They are all located in Italy and Europe, in order to have greater ease of dialogue and transport and with less environmental impact.
More and more we try to turn to local companies, thus forming new skills and creating a 0 km micro-supply chain. We are in fact in an area of our region characterized by an important tradition and culture related to woodworking, which facilitates communication and interaction between the various companies in this sector.
As far as materials are concerned, we do not hide our preference for natural ones.
This is not merely a choice of principle or aesthetics, as it is always aimed towards responsible and high quality productions, which do not compromise but rather increase the performance and durability of our products.
Our goal is clear and we continue to experiment in order to reach an ever more extensive (and hopefully complete) use of materials of natural or recycled origin which are part of a circular economy.
Our philosophy is that the wooden core of our boards truly represents their soul. In fact, we believe it is a fundamental component and for this reason we attribute greater value and attention to quality compared to the industry standard.
They have been personally designed both in composition and in the final shape, and since 2020 they have been produced and processed entirely by us.
The wood essences we use are various and hand selected, positioned according to their properties: we use poplar and paulownia wood for their lightness and elasticity, combined with ash strips for its resistance and uniformity, and with beech in correspondence of the binding inserts for its hardness and robustness. We always try to use wood from certified forests if not cultivated and processed at 0 km, like our local paulownia.
Paulownia is a plant of oriental origins, but introduced in Europe since the early 1800s, and it happens that is well suited to the climate and soil of Friuli Venezia Giulia. Thanks to its excellent properties, its very fast growth and the little care and water it requires, it is increasingly appreciated in the wood and winter sports industries, where it has long been used for its incredible lightness and elasticity. With its large leaves the paulownia tree absorbs up to ten times more CO2 than other trees, so much so that its cultivation is already used in different countries as carbon credits to offset emissions.
Since it is still sometimes considered a non-native and harmful plant, we would like to clarify that the species used for cultivation in our region is a non-weed hybrid.
We have always used certified bamboo wood for our snowboards sidewalls and spacers: its hardness, water resistance and durability make it the perfect material to replace the ABS commonly used in the snowboard industry, compared to which it is also lighter. We use single-layer list panels, treated against water and mold, and we obtain the components with a CNC machining, optimizing the shapes on the panel to produce as little waste as possible. Thanks to its rapid growth and the limited needs, it is one of the most renewable and sustainable woods and does not create deforestation, but despite this we are already working to replace it with recycled bamboo. In this way we would be able to use production waste from other processes and industries, partially compensating for the already massive use of this material.
Wood Evolution is the patented technology that allows us to use real wood also for our topsheets, instead of the industry standard plastic materials. Also in this application we use certified natural and dyed woods, supplied by an Italian company at the forefront of the industry, which allows us to have many different finishes.
The wood is then treated with a coating based on natural oils and waxes, which the customer can carry out over the years with our Beauty Care Treatment to reinvigorate the wood and keep it functional.
Finally, through laser technology we are able to engrave our logo on the surface, as well as creating customization for customers who want an even more unique and special product; in this way we do not use paints, inks and prints of any kind.
Fibers and resins are perhaps the most difficult materials to replace with sustainable alternatives in this type of product, due to the mechanical properties that require their use and the also the environment in which snowboards are used.
We currently use a triaxial fiberglass of different weight depending on the model, but we are experimenting with alternative solutions, and with excellent results, using natural linen fibre instead of the classic glass and carbon fibre, and replacing the standard epoxy glue with different bio-resins that can reach 70% of natural origin.
The goal we have set ourselves is to insert them definitively and for the entire collection by 2025.
Together with the materials used for the construction of a snowboard we want to insert a last aspect, often not considered, which concerns all types of promotional materials and packaging. Also in this case we seek quality instead of quantity, producing ‘as needed’ in order to avoid large numbers of material that risks remaining unused, and always experimenting with new solutions.
We have eliminated the plastic materials from our shipping package, made of recycled cardboard without prints and scotch in kraft paper and adhesive mass in natural rubber. Inside it our snowboards are delivered with a reusable packaging inspired by ‘surf sock’, made of recycled TNT, and an illustrative band in recycled paper.
Ours is a completely independent production, a ‘modern craftsmanship’ which provides for a thoughtful use of technology and leaves ample room for manual work.
This method combined with limited production runs allows us to have flexible and fast autonomous management, which certainly helps in the effort to minimise the environmental impact of our business.
Throughout the production, great attention is paid to the minimization of waste, through a precise quotation of what is necessary, both in regards to raw materials and consumables. We use a slow gluing process, which does not require automation or use of water and oils. Our presses are heated slowly and left to cool naturally, consuming less energy and respecting the materials inside them.
The careful sorting of waste then allows us to start experiments and new projects, which foresee the reuse of certain materials or even the creation of new materials starting from the waste. Together with research centres and consortia at local and international level, we are also developing the concrete possibility of reusing all the construction components, decomposing the artefact or our waste.